adroll AdRoll adroll February 18, 2019
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We're back with our weekly tips, this time from our Optimization Specialist, Lisa Petterson, "When optimizing your campaigns, try not to make too many changes at once or evaluate results too early. You should be able to isolate which exact optimizations drove performance impact. Ensure you’re allowing enough time to pass, according to your sales cycle, to assess results."

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Here at AdRoll, we are field winners on and off the pitch 🏆⚽️ Congrats to the NYC #AdGoal team for being #L...

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