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🚨 Marketing Tip 🚨 When it comes to copy, structure is key. Writing in its purest form is communicating an idea; structure is the vessel in which this idea is delivered. Whether it’s an email or 30-page white paper, outlining what you want to say (and how you want to say it) will make your copy sing.

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How well do you know your target audience? Motivated to help women, men, and children who battle cancer, Da...

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🚨 Marketing Tip 🚨 When it comes to copy, structure is key. Writing in its purest form is communicating an i...