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7 tips for creating killer native ads
Native ads are 25% more effective than site similar ads. Here are 7 techniques you can use to write better ...
A cut above the rest: How a hair company increased their revenue by 50%
How one e-commerce website championed female empowerment to engage with their customer base and increase sales.
How a student housing company built a buzz in a new territory
Student.com is a global marketplace that helps students find a room to live wherever they study. We sat down with Spyridon Mesimeris, Head of Digital Marketing to hear his #DareToGrow story.
Take your sales to the next level with cross-device campaigns
With the majority of consumers using multiple devices to complete a single purchase online, cross-device marketing has become more important than ever for ambitious e-commerce brands.
How to avoid brand fatigue in digital marketing
In order to effectively reach and convert your target customers you'll want to ensure that you're serving your ads to the right people at the right times.
The metrics you'll need to effectively advertise online
Most marketers already know that measurement can be the biggest differentiator between a successful campaign and a waste of budget. Here are the metrics you'll need to effectively assess performance.
How an explosive idea helped a gifting company increase revenue by 123% over the holidays
Boomf pivoted their business strategy after the dynamite success of the Boomf Bomb and have partnered with AdRoll to explode their revenue by 123%.
How an outdoor apparel brand crushed Cyber Monday sales
Hours before Cyber Monday, Topo Designs reimagined their entire digital campaign to drive the most online sales in the brand’s history.
How retargeting helped a pooch-loving brand fetch new customers on Instagram
A riff from Doug’s guitar led to an online following of over 250,000 people, a consistent ROI of over 3x, and a lifestyle brand that dog owners love.
How a tour operator grew their ROI by 30% with digital marketing
Reykjavik Excursions evolved into a digital-first brand—driving more online sales, generating massive growth, and bringing their 50-year-old business into the 21st century.
9 Creative ways to drive conversions during the holidays
Sometimes it's hard to understand which imagery or copy will convince your holiday shoppers to convert on your site. Use this guide and you'll be well on your way to driving more sales this season.
Embrace Ambition and #DareToGrow
Successful marketing requires more than seasonal promotions and eye-catching creative. To truly stand out your campaigns must become ambitious, and sometimes this means making tough choices.
Leverage these cost-saving solutions to drive more holiday sales
Capitalize on these cost-saving solutions to drive more holiday sales this holiday season.
Looking on the bright side: Why you should trust your instincts when it comes to a rebranding campaign
Rich Krolikowski is the E-commerce and digital marketing manager at Sunski, a San Francisco brand producing lightweight polarized sunglasses from recycled plastic.
Tis’ the season: How TeePublic doubled revenue with one clever holiday campaign
Adam Lasky is the director of marketing at TeePublic, an online marketplace where independent artists sell custom T-shirts and apparel. Find out how Adam doubled TeePublic's sales for the holidays!
PODCAST: #DareToGrow Stories - Claudio Lugli & AdRoll
Welcome to the first of our #DareToGrow podcasts. At AdRoll, we help ambitious brands to grow, and this series will shine a light on some of our most ambitious customers.
5 valuable lessons I learned from building a successful ecommerce brand from scratch
Nav Salimian is the Head of Marketing for Claudio Lugli—a family-run clothing brand that’s gone from being a struggling High Street shop to a global ecommerce brand with campaigns seeing 27x ROI.
Brand Campaign of the Month
In our new series, an agency shares their favourite brand campaigns from the world of digital marketing. This month’s highlight comes from Spoon, an award-winning content marketing agency in London.
The Conclusive Holiday Marketing Checklist
Make sure you're covering all the bases with this guide to effectively launching your holiday marketing campaigns.
Last Click is Killing Your Business
You may have seen the headlines that “Last click is dead.” But despite the industry moving away from a last-click attribution model, marketers still evaluate campaign success with this approach. Why?
The Ultimate Holiday Marketing Calendar