About the AuthorMore Content by Elliott Moore
5 must-haves that mobile shoppers demand of e-commerce brands
Engaging shoppers through mobile devices is more important than ever. Here are five areas of ecommerce to c...
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Most Recent Articles
Chain reaction: How a bike brand increased conversions by 25%
Specialized Bicycle Components gave their marketing a digital touch—resulting in a 7% increase in customer retention and a 25% boost in direct traffic conversions.
How people are spending their money on Valentine’s Day
Each year, consumers spend billions of dollars on Valentine's Day. In this blog post, find out how they're shopping, what they're buying, and more.
Getting the most bang for their marketing buck: How this digital agency increased their ROI by 3x
With their relationship with a top customer on the line, Cherry Media Group optimized their ad placement strategy and increased their ROI by 3x.
Cashing in on digital marketing: How a home loan platform increased their leads and lowered their CPA
HashChing’s CEO and founder, Mandeep Sodhi, turned his website traffic into a revenue-driving asset; leading to a lower CPA and a 700% increase in new leads.
The hottest ticket in town: How a nightclub increased ticket sales by 46%
Marquee Sydney’s flattening growth was the opportunity Tim Waugh, director of marketing, needed to evolve their marketing strategy; resulting in a 46% increase in ticket sales and a 6x ROI.
Shape up your 2019 with these healthy campaign tips
Unsure how to capture new audiences of customers after the holiday slowdown? We've got the tips necessary to get your 2019 campaigns off to a roaring start.
Six secrets to managing your digital media spend on Instagram
You’ve done the research, read the stats, crunched the numbers, allocated the funds and now your Instagram budget is set. But if you’re not sure how to get the best return on your investment, read on!
A cut above the rest: How a hair company increased their revenue by 50%
How one e-commerce website championed female empowerment to engage with their customer base and increase sales.
Quickly Get to the Conversion Trends that Matter with AdRoll Attribution
Unsure what metrics to use to understand the success of your online marketing campaigns? The AdRoll Dashboard compiles everything you need in one easy-to-use platform.
How a student housing company built a buzz in a new territory
Student.com is a global marketplace that helps students find a room to live wherever they study. We sat down with Spyridon Mesimeris, Head of Digital Marketing to hear his #DareToGrow story.
Take your sales to the next level with cross-device campaigns
With the majority of consumers using multiple devices to complete a single purchase online, cross-device marketing has become more important than ever for ambitious e-commerce brands.
How to avoid brand fatigue in digital marketing
In order to effectively reach and convert your target customers you'll want to ensure that you're serving your ads to the right people at the right times.
The metrics you'll need to effectively advertise online
Most marketers already know that measurement can be the biggest differentiator between a successful campaign and a waste of budget. Here are the metrics you'll need to effectively assess performance.
How an explosive idea helped a gifting company increase revenue by 123% over the holidays
Boomf pivoted their business strategy after the dynamite success of the Boomf Bomb and have partnered with AdRoll to explode their revenue by 123%.
How an outdoor apparel brand crushed Cyber Monday sales
Hours before Cyber Monday, Topo Designs reimagined their entire digital campaign to drive the most online sales in the brand’s history.
How retargeting helped a pooch-loving brand fetch new customers on Instagram
A riff from Doug’s guitar led to an online following of over 250,000 people, a consistent ROI of over 3x, and a lifestyle brand that dog owners love.
How a tour operator grew their ROI by 30% with digital marketing
Reykjavik Excursions evolved into a digital-first brand—driving more online sales, generating massive growth, and bringing their 50-year-old business into the 21st century.
9 Creative ways to drive conversions during the holidays
Sometimes it's hard to understand which imagery or copy will convince your holiday shoppers to convert on your site. Use this guide and you'll be well on your way to driving more sales this season.
Embrace Ambition and #DareToGrow
Successful marketing requires more than seasonal promotions and eye-catching creative. To truly stand out your campaigns must become ambitious, and sometimes this means making tough choices.
Leverage these cost-saving solutions to drive more holiday sales